Schneider Electric, a leader in digital transformation of energy management and automation, has partnered with LEADER in a new distribution agreement designed to benefit SMEs.
Beginning as a reseller in 2015, then a sub-distributor in 2020, this is the latest agreement in a long-standing partnership between LEADER and Schneider Electric. It will tap into LEADER’s partner base of 12,000+ IT resellers across the country, providing end users with greater accessibility to APC solutions.
“Small businesses are the ‘engine room’ of the Australian economy. Yet they often have limited access to the skills and processes required to deploy the complex technologies we see in the market today, putting them at an unfair disadvantage,” said Astrid Groves, General Manager of Sales for IT and Edge.
As part of the new agreement, LEADER will have access to a range of APC IT solutions to support any type of edge or data centre application, including UPS, power distribution, data racking, and micro data centres. The partnership will also provide access to Schneider Electric’s Ecostruxure IT software, enabling proactive management of customers’ critical power and cooling infrastructure.
“Through this distribution arrangement, we want to ensure all partners have equal access to the depth and breadth of APC offerings by Schneider Electric. We know from our experience of working with LEADER that they are aligned on our ‘customer first’ values. By providing partners with access to training, technical support, and marketing capabilities, they will support our objective of adding real value to our market across Australia,” said Astrid.
Digital transformation and the need for businesses to automate is driving more applications to the local edge. Schneider Electric and LEADER share a vision to grow infrastructure and development, particularly for SMEs, as well as regional areas in Australia, to support this digital revolution.
“APC is the world's most respected and trusted power protection and data racking solution vendor. This partnership is an exciting opportunity for resellers to offer the best solutions to their end users for server, storage and datacentre deployments. With significant growth of our networking category, as well as the acceleration of hybrid cloud, this is an exciting time for the partnership of our organisations,” commented Theo Kristoris, Managing Director for LEADER.
“Our purpose is to help our resellers grow, and we are very excited to help them do so with APC. LEADER has a history of building market share and close relationships with our vendors & resellers. We look forward to doing the same with APC,” continued Theo.
Resellers can get more information on what the partnership means for them, by visiting www.apc.com/au/.