Hannover Messe 2024

Barbara leads Schneider Electric’s global Industrial Automation Business and has served on the company’s Executive Committee since 2019. Barbara joined Schneider Electric in 2016 as Country President of Germany, and expanded her scope to Zone President of DACH in 2017 (including Germany, Austria and Switzerland). In 2019, she was appointed Executive Vice President, Europe Operations and a member of the Executive Committee.  Barbara started her career as a development project manager for motors and drives at ABB Schweiz AG. She held various senior management positions in the ABB Group, including regional responsibility as Country Manager Czech Republic, Regional Manager for the Mediterranean in Italy, and leadership of the worldwide drives business. Barbara holds a PhD in Electrical Machines from ETH Zurich, and an MBA from IMD Lausanne.

Caspar Herzberg joined AVEVA in 2021.  He was previously Chief Operating Officer and Chief Revenue Officer, becoming CEO in March 2023. With more than 25 years’ software and industry experience, Caspar brings deep understanding of how technology can transform and reshape industries, enabling innovation and driving responsible use of resources. Previously he led all aspects of Schneider Electric’s business in over 80 countries as President, Middle East & Africa. Caspar started his business career at Accenture based out of their London office and worked in extensive digital transformations for the global energy sector. At Cisco, Caspar led sales and services for over ten years, developing smart cities strategies, technology innovation and business master plans for the private and public sector in China, Asia, Japan, Australia, the USA and Europe. Author of ‘Smart Cities, Digital Nations’, Caspar is a thought-leader in the fields of Smart Cities, Digital Transformation and IoT. He serves on the Advisory Council of the Dubai International Chamber of Commerce. Caspar holds an MSc in International Politics from the School of Oriental and African Studies, University of London and an BA in Arabic & Modern Middle Eastern Studies from St. Anne’s College, University of Oxford. He speaks English, German, Arabic and French.